Content Marketing for Your Business
Is Content Marketing Your Solution?
The social media wave is only going to get bigger, stronger, and more impactful. Are you riding the wave or are you getting left behind? When it comes to connecting with your target audience, there is a content marketing strategy to address any engagement or content concerns you might have. Initially we need to get to know you, your business, and your brand. Our goal is to have strategic conversations to build a one-of-a-kind experience for your audience.
Goals Discussion
It's all about you! What are your goals and any content concerns? How can we better help people be a part of your story? We’ll game plan on how to inspire content growth with authentic campaigns that connect with your audiences and deliver on your goals.
Content Audit
Can you even remember your last content audit? If the answer is ‘never’ that's okay! We will analyze your existing content and customer journey to identify strengths and weaknesses.
Voice, Messaging, and Persona
Your messaging needs to work in a way to build trust with your audience. The way you speak to your audience is crucial. We can help you map out and integrate your voice, buyer persona, and messaging, using them to fill any gaps in your customer journey.
Brainstorming Process
Where do you stand against other businesses in your industry? What do you need to do to gain a competitive advantage? These are questions we can answer by conducting a competitor analysis. We can look at key factors which you might be behind in and give you the help to get ahead of the competition.
SEO brings in site visitors and content marketing speaks to their needs. You need a solid content marketing strategy to maximize your online opportunities.
90%
90% of marketers are using short-form videos to increase or maintain their investments in the current year.
434%
Sites with blog content have 434% more search engine-indexed pages than sites without blog content.
3x
Content marketing produces over 3x as many leads compared to outbound marketing and costs 60% less.
80%
Approximately 80% of consumers say user-generated content highly impacts their purchasing decisions.